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Monday, August 12, 2013

Emami Ltd:


  • Established in 1974.
  • Portfolio of Products: 300 Numbers, based on Ayurvedhic formulations.
  • Acquired Zandu Pharma for Rs.730 Cr in FY 2008.
  • Products sold in 40 Lakh outlets in India.
  • Has 7 manufacturing plansts with 32 distribution centres and 3000 distributors.
  • Direct rural reach expanded to cover 8200 villages under Project Swadesh Vs HUL's Project Sakthi which covers 1 Lakh villages. 
  • Has target to cover all villages more than 8000 population.
  • Other premium brands: Boroplus, Navratna, Fair and Handsome, Zandu Balm, Mentho Plus and Fast Relief.

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